The Story of Crisco

The Story of Crisco, 1913 — how Procter & Gamble taught America a new fat, with 250 recipes and a year of dinners to seal it.

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February 8

Menu: Faubonne Soup; Baked Fish; Grenadins of Veal; Roast Pigeons Endive Salad; Fruit Snowballs; Coffee Fruit Snowballs - Cream 1/4 cup Crisco with 1/2 cup sugar, add 14 cup milk, 1 cup flour, 1 teaspoon baking powder, and 3 stiffly beaten egg whites. Mix and divide into small Criscoed molds, cover with Criscoed papers, and steam 35 minutes. Turn out, sprinkle with powdered sugar, garnish with candied cherries and pineapple and serve with custard sauce made with egg yolks.

For the Modern Kitchen

A steamed sponge in individual molds, dressed up as "snowballs" with powdered sugar and candied fruit. The method is straightforward; the printed measurements need a little repair before you start.

A Little History

The Story of Crisco (1912) was published by Procter & Gamble to teach American cooks what to do with a fat that had no precedent in their kitchens: a solid, white, shelf-stable shortening made from hydrogenated cottonseed oil rather than from an animal. Much of the book is a campaign of substitution, taking dishes that households already made with butter, lard or suet and rewriting them around the new product, which is why the word "Criscoed" appears here as a verb for greasing. The dish itself is older than the fat. Steamed puddings in small molds were common Anglo-American fare through the nineteenth century, worked into a boiler or a covered pot when the oven was busy, and "snowball" was used for various round white puddings finished with powdered sugar. The recipe is dated February 9 in the book's calendar of dinners, and the garnish is candied rather than fresh fruit.

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