The Story of Crisco

The Story of Crisco, 1913 — how Procter & Gamble taught America a new fat, with 250 recipes and a year of dinners to seal it.

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September 1

Menu: Cauliflower Soup; Roast Beef, Brown Gravy; Oven-Panned Potatoes; Creamed Carrots; Celery and Green Pepper Salad; Coffee Cauliflower Soup-Cut large parboiled cauliflower into thick slices, also 2 large onions and heart of a stalk of celery. Fry these in hot Crisco. When done to a golden color, remove them from pan to drain. Have ready stewpan of chicken and veal stock, ready seasoned as for table, then place in slices of cauliflower, onions, and celery, and allow them to simmer until vegetables can be broken with 2 forks. Add to this 1 glass of Madeira wine. Pull stewpan aside, and stir in 2 beaten yolks of eggs, and enough cream to make whole thickness of rich cream. Let all simmer, but not boil. Send to table with small dice-shaped pieces of toast.

For the Modern Kitchen

A rich vegetable soup finished with an egg-and-cream liaison, from the Crisco book's day-by-day dinner calendar. The stray line at the end, "September 2 Cavaire on Toast," is the heading of the next day's menu and has nothing to do with this soup.

A Little History

The Story of Crisco (1913) was published by Procter & Gamble to teach American cooks what to do with a wholly new product: a solid vegetable shortening made from hydrogenated cottonseed oil, introduced in 1911 as a substitute for both butter and lard. The "Calendar of Dinners" that assigned a full menu to every day of the year is associated with P&G's Crisco cookbook series more broadly — it is the substance of the successor volume A Calendar of Dinners — and the style of the cooking is squarely late-Victorian hotel and club food — cream soups, egg-yolk liaisons, a glass of Madeira, caviar on toast the following day. A soup finished with yolks and cream is a classic French velouté treatment, and the technique of frying the vegetables first for color before stewing them is the same one that gives onion soup its depth. That the recipe uses Crisco for that frying rather than butter is the whole editorial point of the book: the recipes were there to demonstrate that the new fat could stand in anywhere.

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