The Story of Crisco

The Story of Crisco, 1913 — how Procter & Gamble taught America a new fat, with 250 recipes and a year of dinners to seal it.

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April 25

Menu: Vegetarian; Cream of Turnip Soup; Bean Croquettes, Tomato Sauce; Savory Rice; Lettuce Salad, French Dressing; Stewed Prunes Coffee Bean Croquettes-1 pint white beans, 1/2 cup cream, yolk 2 eggs, 1 tablespoon Crisco, 1 tablespoon flour, 1 tablespoon chopped parsley, 1 teaspoon onion juice, 1 teaspoon salt, and pepper to taste. Soak beans over night, drain, cover them with fresh water, boil an hour, drain, throw away water, cover with fresh water and boil until tender; drain and press beans through colander. Rub Crisco and flour together, add cream, stir until almost boiling, then add yolks of eggs. Stir again for a minute over fire, add bean pulp and all seasonings; mix and turn out to cool. When cool, form into cylinders, dip in egg, roll in breadcrumbs and fry in hot Crisco. in hot Crisco. Serve with tomatosauce.

For the Modern Kitchen

A bean croquette from Crisco's rotating dinner calendar, printed here under a stray heading from the day's menu. The mixture is essentially a thick bean panade, and its success depends entirely on how dry you get it before shaping.

A Little History

Croquettes were a mainstay of American middle-class cookery from the 1880s through the 1920s: a bound purée, breaded and fried, that could be made from beans, rice, hominy, leftover fish or chicken and served as a main course on a meatless day. Bean croquettes belong to that meatless tradition, and their appearance in The Story of Crisco is not incidental — Procter & Gamble's 1913 book, later issued as a calendar of dinners, is organized by dated menus, and the recipes are built to use the new shortening in as many ways as possible, here twice in one dish, once in the roux and again in the frying kettle. Crisco contained no animal product, and P&G did later market it to Jewish and vegetarian cooks on that basis, though the well-known kosher campaign belongs to the following decades rather than to this book. The two-water boil appears widely in period cookbooks and domestic-science manuals, which treated dried legumes as needing to be purged as much as cooked.

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