The Modern Method of Preparing Delightful Foods

Ida Bailey Allen tells the story of American corn — Plymouth breakfasts to the Great War — and hangs a day's four meals on it, for the company that made Karo and Mazola.

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Quick Dinner Rolls

1 compressed yeast cake 3/4 cup scalded milk 1/4 cup tepid water 2 tablespoons Mazola 2 tablespoons Karo, Red Label 1/2 teaspoon salt From 3 to 4 cups bread flour Dissolve the yeast in the water. Add to the milk, scalded, cooled and combined with the Karo, salt and Mazola. Sift in three cups flour, beating hard and add enough more to make it the right consistency to knead. Let rise till double in size, cut down, roll to one-fourth-inch thickness, brush sparingly with Mazola, shape with a large round biscuit cutter, crease with the back of a knife, fold into pocket shape, place in a pan oiled with Mazola, let rise until double again and bake fifteen to twenty minutes in a hot oven, 375 degrees F.

For the Modern Kitchen

A Parker House–style roll built around the two products this book exists to sell. It is a sound, mildly sweet enriched dough; the only real translation work is in the yeast, the branded ingredients, and the oven.

A Little History

Booklets of this kind were produced by manufacturers rather than cooks: recipes that work perfectly well but in which the branded ingredient appears in every line, sometimes, as here, three times in a single method. Mazola corn oil and Karo corn syrup were both products of the American corn-refining industry, promoted heavily to home cooks in the early twentieth century as modern substitutes for butter, lard and sugar. The roll itself is the folded pocket shape generally traced to the Parker House hotel in Boston and by this date a standard of American dinner tables; what the booklet contributes is the substitution of oil for the butter such rolls were traditionally brushed with, and corn syrup for the pinch of sugar. The word "quick" is relative — there are still two full risings — and is often said to reflect a period when yeast doughs were more commonly set overnight.

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