The Story of Crisco

The Story of Crisco, 1913 — how Procter & Gamble taught America a new fat, with 250 recipes and a year of dinners to seal it.

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August 26

Menu: Beef Steak Pudding; Spaghetti with Tomato; Potatoes on Half Shell; Green Pepper Salad; Apricot Pudding; Coffee Beef Steak Pudding-Line a Criscoed basin with plain pastry. Mix together on a plate 1 tablespoon flour, 1 teaspoon salt, and 1/2 teaspoon pepper for seasoning. Cut 1 pound lean beef in thin slices, dip them in the seasoning, and place them lightly in the basin; split 1 sheep's kidney, skin and cut in thin slices; dip them also in the seasoning, and put them in basin, and pour over 1 cup of water for gravy. Wet the edges of the paste on basin; roll out a piece of paste large enough to cover the dish; place it on, press down at the edges, and sprinkle a little flour over top. Now dip a pudding cloth in boiling water, tie it tightly over the top, and plunge the pudding in plenty of boiling water; then boil for 3 hours. Remove the cloth, and turn the pudding out on a dish. Liver and bacon mixed, or mutton, makes a good pudding of this kind.

For the Modern Kitchen

An English steak and kidney pudding rewritten for an American audience with Crisco standing in where a British cook would have used beef suet. Nothing here is difficult, but the seal and the boil are what make or break it.

A Little History

Steak and kidney pudding is a Victorian British dish — a boiled suet-crust pudding filled with raw meat, descended from the older tradition of pudding cloths and basins that predates reliable domestic ovens, since a pot of boiling water was cheaper and easier to control than a coal-fired oven. Its appearance in a Crisco book from the 1910s is a small piece of advertising: Procter & Gamble's hydrogenated cottonseed shortening, introduced in 1911, was pitched as a clean, odorless replacement for both lard and beef suet, and a pudding whose classic crust depends on suet made a useful demonstration. The "Calendar of Dinners" format — a dated menu for every day of the year, this one for August 27 — was a common device in promotional cookbooks of the period, and it is reasonable to suppose such a format served to keep the product in the kitchen year-round rather than only for special baking.

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