The Story of Crisco

The Story of Crisco, 1913 — how Procter & Gamble taught America a new fat, with 250 recipes and a year of dinners to seal it.

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Excellent Lemon Mincemeat

1/2 cupful Crisco 1 teaspoonful powdered cinnamon 2 large lemons 1 teaspoonful powdered ginger 4 apples ½ teaspoonful grated nutmeg 1/4 lb. chopped candied lemon peel 1 lb. currants ½ teaspoonful powdered allspice 1/4 teaspoonful powdered cloves 1 teaspoonful salt 1¾ cupfuls sugar ½ cupful seeded raisins ½ cupful chopped nut meats Extract juice from lemons and remove pips. Now put lemons into saucepan, cover with cold water, and boil until lemon feels quite tender.

For the Modern Kitchen

A meatless, suetless mincemeat built on boiled whole lemons. Note that the text as printed in the book breaks off after the lemons are boiled tender — the mixing, cooking and potting steps are missing, so treat what follows as the shape of the method rather than a complete set of instructions.

A Little History

The Story of Crisco (1913), written by Marion Harris Neil for Procter & Gamble, was a promotional cookbook for a product launched two years earlier: cottonseed oil hardened by hydrogenation into a white solid fat that behaved like lard but came from a plant. Mincemeat had by this date largely shed its actual minced meat, but it still depended on beef suet, which put it out of reach of vegetarians and of kosher households cooking a dairy meal — the kosher market at least was one Crisco's advertising courted openly. Meatless lemon mincemeats were already known in nineteenth-century English and American cookery, where boiled lemon shells supplied the sharp, faintly bitter backbone that citrus-and-dried-fruit mixtures need. Setting one in shortening rather than suet was the small, pointed argument the whole book was making.

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