The New Royal Cook Book

Royal Baking Powder's 1922 campaign against yeast, in the form of a cookbook: bread mixed and baked in an hour and a half.

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Muffins

2 cups flour 3 teaspoons Royal Baking Powder 1 tablespoon sugar 1/2 teaspoon salt 1 cup milk 2 eggs 1 tablespoon shortening Sift together flour, baking powder, sugar and salt; add milk, well-beaten eggs and melted shortening; mix well. Grease muffin tins and put two tablespoons of batter into each. Bake in hot oven 20 to 25 minutes.

For the Modern Kitchen

A plain American quick-bread muffin from a baking powder company's promotional booklet — the proportions still work, though the mixing method needs a light hand.

A Little History

The New Royal Cook Book was published by the Royal Baking Powder Company, one of the most aggressive advertisers in American food publishing, and its booklets were given away freely to put a specific tin in a specific kitchen cupboard. That commercial purpose explains both the branded ingredient written into the line of the recipe and the free hand with leavening. The muffin itself is the American quick bread rather than the yeast-raised English muffin baked on a griddle: chemical leavening, a batter poured into individual cups, and a total working time of a few minutes. Small cast-iron pans for these were sold as gem pans, and "gems" was a common name for the result well into the twentieth century. Recipes of this shape spread rapidly as chemical leavening became cheap and widely available, and the formula here — two cups flour, one cup milk, two eggs, a little fat and sugar — is close to the standard ratio still taught for plain muffins.

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