The Modern Method of Preparing Delightful Foods

Ida Bailey Allen tells the story of American corn — Plymouth breakfasts to the Great War — and hangs a day's four meals on it, for the company that made Karo and Mazola.

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Caramel Sweet Potatoes

2 pounds small sweet potatoes Karo, Blue or Orange Label Salt Mazola Steam the potatoes, remove the skins and slice crosswise. Fry in deep Mazola heated to 375 degrees F., or until a bit of bread will brown in forty counts. Drain, place in a baking dish, dust sparingly with salt and add a little Karo, Blue or Orange Label. Heat and serve with pork in any form.

For the Modern Kitchen

A brand-promotion recipe with the brand names standing in for measurements. Two ingredients are given no quantity at all, so treat the amounts below as the working assumption.

A Little History

This comes from the promotional cookery literature of the Corn Products Refining Company, which sold both Mazola oil and Karo syrup and published booklets in which nearly every page found a use for one or the other. The recipe reflects a genuine American habit older than the brands: sweet potatoes candied with molasses or sugar and served alongside salt pork, ham or bacon, the sweetness set against the cured meat. What is distinctly of its moment is the corn syrup and the corn oil, both products of the industrial wet-milling of maize that expanded rapidly in the United States around the turn of the twentieth century, and both marketed to home cooks as modern, clean substitutes for lard and cane sugar. The instruction to "serve with pork in any form" is the sort of blunt serving note these booklets favoured, aimed at a cook planning a plate rather than reading for pleasure.

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