The Modern Method of Preparing Delightful Foods

Ida Bailey Allen tells the story of American corn — Plymouth breakfasts to the Great War — and hangs a day's four meals on it, for the company that made Karo and Mazola.

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Plain Omelet

4 eggs 1/8 teaspoon pepper 3/4 cup milk 1/2 tablespoon Mazola 1 tablespoon Argo or Kingsford's Cornstarch 3/4 teaspoon salt Separate the eggs. Beat the whites stiff and the yolks till creamy. Add the cornstarch, salt, pepper and milk to the yolks, fold into the whites, turn into a medium-sized frying pan in which the Mazola has been heated, and cook until brown on the bottom, lifting occasionally around the edges. Place in the oven to "set" the top, fold over and serve.

For the Modern Kitchen

A puffed or "foamy" omelet rather than a French rolled one: the whites are beaten separately and the cornstarch keeps the foam from collapsing. Everything depends on handling the beaten whites gently.

A Little History

This comes from one of the recipe booklets issued by the Corn Products Refining Company, which is why two of the six ingredients are its own: cornstarch, sold under both the Argo and Kingsford's names, and Mazola corn oil. Corn Products was assembled from a group of American starch and glucose mills around the turn of the twentieth century, and Mazola was introduced as a cooking oil in the 1910s, at a period when American kitchens still cooked largely in butter and lard; booklets like this one existed to demonstrate that the new oil could do everything the old fats did. The cornstarch in the batter is not a corner-cutting substitute for anything — a starch-bound puffed omelet appears to have been a familiar enough technique in period cookery, sturdier and more forgiving than a plain beaten-egg omelet — but the brand names attached to it are pure advertising, and the recipe is the vehicle.

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