The Story of Crisco

The Story of Crisco, 1913 — how Procter & Gamble taught America a new fat, with 250 recipes and a year of dinners to seal it.

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December 31

Menu: Codfish, Delmonico Style; Roasted Leg of Lamb; Chestnut Boulettes; Baked Potato Strips; Watercress and Green Pepper Salad; Cherry and Almond Parfait; Lady Fingers; Coffee Chestnut Boulettes-Mix together in a basin 1 cup mashed chestnuts, which have been peeled after cooking in boiling salted water, beat into this 1 tablespoon whipped cream, 1/2 tablespoon Crisco, 1/4 teaspoon salt, 2 egg yolks, 1 tablespoon sugar, 1 teaspoon sherry wine. Cool and fold in beaten egg whites, form into small balls, dip in beaten egg, toss in crumbs and fry in hot Crisco. Drain and serve. CRISCO CRISCO O THER members of your family would appreciate a copy of this book. It makes an attractive and useful gift to sister, daughter, mother, or some friend. Send as many stamps, at the rate of twenty-five cents per book, as you wish cook books, and we will mail the books, postage prepaid, enclosing with each a card similar to this, with your name filled in. THIS BOOK IS PAID FOR BY AND SENT TO YOU

For the Modern Kitchen

A fried chestnut croquette from the Crisco promotional cookbook, meant as a garnish or side with roast game or poultry rather than a dessert. The mixture is loose, so temperature control matters more than anything else here.

A Little History

The Story of Crisco was written by Marion Harris Neil and published by Procter & Gamble in 1913, two years after Crisco itself was introduced as a hydrogenated vegetable shortening intended to replace lard and butter in every use, including deep frying. That promotional purpose is why a small chestnut croquette carries Crisco both in the paste and in the frying kettle. Boulette is simply French for a little ball, and the dish belongs to the long line of croquettes that professional kitchens of the period built from any firm puree bound with yolk and crumbed; chestnuts in this role were served with game and roast fowl. The sherry and sugar season the chestnuts sweetly even though they were meant to be eaten with meat.

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