The Story of Crisco

The Story of Crisco, 1913 — how Procter & Gamble taught America a new fat, with 250 recipes and a year of dinners to seal it.

Home › A Calendar of Dinners › June 29

June 29

Menu: Beef Croquettes, Brown Sauce; Mashed Potatoes; Beets; Fruit Salad; Cheese; Cracker's; Coffee Beef Croquettes-Melt 2 tablespoons Crisco, stir in 1 tablespoon flour, gradually add ½ pint milk, stir till it boils 4 minutes, add salt and pepper to taste; 1/2 pound cold cooked chopped beef and 4 tablespoons breadcrumbs. Turn out on plate to cool. Divide into 8 pieces, flour them and make into neat croquettes. Egg and breadcrumb them. Fry till brown in hot Crisco. Drain and serve hot with brown sauce.

For the Modern Kitchen

A standard leftover-beef croquette built on a very stiff white sauce. Everything depends on getting that base thick enough and cold enough.

A Little History

The Story of Crisco (1913) was written for Procter & Gamble by Marion Harris Neil, cookery editor of the Ladies' Home Journal, to teach American cooks what to do with a wholly new product: hydrogenated cottonseed oil, sold from 1911 as a shortening that was neither butter nor lard. Its "Calendar of Dinners" gave a full year of menus, one dish flowing into the next, and croquettes were an obvious inclusion, of a sort: they are frugal cookery, a way of turning Sunday's cold roast into Tuesday's hot dinner, and they need a great deal of frying fat, which was precisely the point. The name comes from the French croquer, to crunch; bound croquettes of chopped meat in a thick sauce were a fixture of nineteenth-century French service that American household writers adopted wholesale, and by the 1900s a page of them was a common feature of general cookbooks.

← June 28June 30 →