The Story of Crisco

The Story of Crisco, 1913 — how Procter & Gamble taught America a new fat, with 250 recipes and a year of dinners to seal it.

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Parsley (For the mold Remove oil skin)

For the mold. Remove oil, skin and bone from the salmon. Rub salmon smooth, add eggs well beaten, crackers, and seasonings. Turn into a Criscoed mold, and steam for one hour. Turn out and serve with sauce. For sauce. Blend Crisco and flour in a saucepan over fire, add milk, and stir and boil for five minutes. Add egg well beaten, and seasonings, pour at once over salmon. Garnish with parsley.

Sufficient for one small loaf.

For the Modern Kitchen

A steamed salmon loaf with an egg-enriched white sauce, from a cookbook written to demonstrate Crisco. The method survives intact; the quantities did not travel with this page.

A Little History

The Story of Crisco was published by Procter & Gamble in 1913 to explain a product nobody had asked for: hydrogenated cottonseed oil, a solid white fat with no animal origin and no flavour of its own. The recipes were compiled by Marion Harris Neil, and their job was to show that Crisco could stand in for butter, lard and suet in every department of cooking, which is why an unassuming salmon loaf greases its mold and thickens its sauce with the stuff. The dish itself belongs to the canned-salmon boom of the late nineteenth century, when Columbia River and Alaskan canneries put cheap protein into landlocked pantries and cookbooks filled with loaves, croquettes and molds built on a can and a handful of cracker crumbs. Steaming keeps the loaf moist and pale and allows it to be turned out whole, in the mid-Victorian manner that valued a dish holding its shape on the platter.

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