The Story of Crisco

The Story of Crisco, 1913 — how Procter & Gamble taught America a new fat, with 250 recipes and a year of dinners to seal it.

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September 28

Menu: Pea Soup; Boiled Tripe, Cream Sauce; Stewed Celery Mashed Potatoes; Beet Salad; Meringues with Sliced Peaches; Almond Fingers; Coffee Almond Fingers-2 cups flour, 1/2 cup Crisco, 1 egg, 2 tablespoons sugar, and 1/2 teaspoon baking powder. Rub Crisco into flour, add sugar and baking powder. Make into stiff paste with egg. Roll out and cut into fingers. Chop 1 cup almonds and mix with 1/2 cup sifted sugar, and white of 1 egg. Spread on fingers and bake quickly a light brown color. Raw Oysters Steamed Fish, Lemon Sauce Stuffed Tomatoes Potatoes Radish and Lettuce Salad Hot Cheese Sandwiches Vanilla Cream Puffs Coffee Hot Cheese Sandwiches-Melt 14 pound cheese with 3 tablespoons Crisco, 1½ teaspoon salt, few grains red pepper, and 1 teaspoon mustard; moisten with a little vinegar and spread between thin slices of white bread. Cut into neat rounds.

For the Modern Kitchen

A short almond-topped shortbread finger from the Crisco book's dinner calendar, meant to be handed round with coffee. The recipe assumes a cook who knows pastry, so the proportions are given without much guidance.

A Little History

The Story of Crisco (1913) was written by Marion Harris Neil for Procter & Gamble, two years after the company introduced hydrogenated cottonseed oil as a substitute for lard and butter. The book's job was to prove the new fat could do everything the old ones did, which is why it runs to hundreds of recipes and a full year's "Calendar of Dinners" — a menu for every day, with the shortening quietly present in each. This finger belongs to the coffee course at the end of one such dinner: a plain rubbed-in pastry with an almond-and-egg-white topping, a form long familiar in British and German baking, where similar strips appear under names like almond slices or Mandelschnitten. The choice is deliberate. Shortbread and almond pastry were exactly the sorts of things cooks believed required butter, and demonstrating them in shortening was the point of the exercise.

For the Modern Kitchen

A quick savoury from the Crisco calendar section, meant as an accompaniment to coffee at the close of a meal or for an informal supper. The mixture is a soft cheese paste rather than a grilled sandwich.

A Little History

Procter & Gamble published cookbooks from 1913 onward to teach cooks what to do with a new product: cottonseed oil hardened by hydrogenation into a white, shelf-stable solid fat that behaved like lard but carried no animal origin and no rancid smell. A "Calendar of Dinners" section, of a kind that appeared across P&G's Crisco publications, assigned a menu to each day of the year, and the small savoury courses that closed those menus suited the new fat, since a bland shortening let a strong cheese speak for itself. Hot cheese spreads of this kind sit in the same family as Welsh rabbit and the English savoury course, which appears on American tables from the later nineteenth century as an alternative to a sweet dessert; the calendar's placement of this item beside coffee probably reflects that convention rather than any American invention.

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