A New Snowdrift Cook Book

Mrs. Ida Bailey Allen for the Southern Cotton Oil Trading Company, 1920 — a shortening tin's cookbook, and a lesson in how fat was sold.

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Veal, Lamb, or Beef

Cut the meat in pieces suitable for serving.

Put the sugar in a frying-pan, let it melt, and then add the onion, sliced, and the Snowdrift. Cook until the onion is soft, stirring occasionally, then add the meat, the boiling water and the seasonings.

Transfer to a casserole, cover closely and cook until the meat is tender, in a moderate oven, from 300 to 350 degrees F., about two hours. Then add the flour, which has been dissolved in the milk or tomato, let cook a little longer to become thick again, serve with mashed potatoes, or with boiled brown, or uncoated rice.

The milk is especially good with the veal or lamb; tomato may be used with any one of the three meats.

If desired, a fourth cupful of uncoated, raw rice may be sprinkled in between the layers of meat; it will thicken the dish, the addition of flour will be unnecessary.

For the Modern Kitchen

A straightforward braise, but the page as printed carries only the method — the ingredient quantities that would have headed it are missing, so treat the amounts below as reconstruction from the proportions the text implies.

A Little History

A New Snowdrift Cook Book belongs to a genre that flourished from the 1890s through the 1920s: the manufacturer's cookbook, issued free or for a few cents to teach cooks how to use a new industrial product. Snowdrift was a cottonseed-oil shortening from the Southern Cotton Oil Company, and books like this one existed to argue that it could stand in for lard and butter in every branch of cookery, a claim not tested here at all, since nothing about the dish requires a special fat. The recipe itself is essentially a household-scale ragoût, the caramel-and-onion base a thrift technique for colouring gravy without commercial browning sauces. Its willingness to treat veal, lamb and beef as interchangeable, and to offer milk or tomato as the finishing liquid, reflects the era's shift toward recipes framed as adaptable formulas rather than fixed dishes — a style pushed hard by the domestic science movement and eagerly adopted by the food companies that sponsored it.

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