The Modern Method of Preparing Delightful Foods

Ida Bailey Allen tells the story of American corn — Plymouth breakfasts to the Great War — and hangs a day's four meals on it, for the company that made Karo and Mazola.

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Apple Pie

3 cups sliced apple 1 tablespoon Argo or Kingsford's Cornstarch 1/8 teaspoon salt 3/4 cup Karo Flaky pie crust Line a pie plate with the pastry. Sift the cornstarch over the apple and mix with the Karo. Add a trace of salt. Sift a very little cornstarch over the crust, put in the apple mixture, making it as level as possible. Moisten the edge of the crust, put on the top which should be slashed, brush over with Mazola and bake about thirty-five minutes in an oven, hot at first, 375 degrees F.-then moderated.

For the Modern Kitchen

A corn-products advertising recipe, sweetened entirely with corn syrup rather than sugar and thickened with cornstarch. The proportions work, but the oven directions and timing need translating.

A Little History

This comes from one of the recipe booklets issued by the Corn Products Refining Company, whose brands — Argo and Kingsford's cornstarch, Karo syrup, Mazola oil — are named throughout the recipe. Karo was introduced in the early twentieth century and was pushed hard as a general household sweetener, and pamphlets like this one existed to teach cooks to reach for it in places where they would ordinarily reach for sugar. Corn syrup had a real practical argument behind it in pie: it does not crystallise, and it keeps a fruit filling soft and glossy rather than grainy. The recipe is also a small record of how thoroughly the American corn refining industry had, by this period, placed a starch, a syrup and an oil in the same kitchen cupboard, and of how promotional cookbooks worked — the dish is ordinary on purpose, so that the brand names carry all the novelty.

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