The Story of Crisco

The Story of Crisco, 1913 — how Procter & Gamble taught America a new fat, with 250 recipes and a year of dinners to seal it.

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Dessert Biscuits

1 cupful confectioners' sugar 1 cupful Crisco 1 cupful flour 5 whites of eggs ½ teaspoonful vanilla extract 1 teaspoonful salt Cream Crisco and gradually add sugar, mix thoroughly, and incor- Cream Crisco and gradually add porate, one by one, whites of eggs. Now add flour, salt, and vanilla. Mix well, then place in small, long heaps on a Criscoed tin. Bake in cool oven to pale brown color.

Sufficient for sixty biscuits.

Breads, etc.

For the Modern Kitchen

A plain shortening-and-egg-white batter piped into fingers, closely related to the langue de chat. The whole thing hinges on adding the whites slowly enough that the creamed fat does not break.

A Little History

The Story of Crisco (1913) was published by Procter & Gamble to teach American cooks what to do with a product nobody had asked for: a solid white fat made from cottonseed oil by hydrogenation, introduced in 1911. The book's strategy was to show shortening doing everything butter and lard did, and delicate work like these dessert biscuits made the point most forcefully -- if the new fat could carry a pale, fine-grained tea biscuit, it could handle anything. The biscuit itself is older than the fat: a thin, finger-shaped egg-white cookie of this type appears across nineteenth-century European baking, generally traced to the French langue de chat, and was a standard accompaniment to ices and creams.

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