The Story of Crisco

The Story of Crisco, 1913 — how Procter & Gamble taught America a new fat, with 250 recipes and a year of dinners to seal it.

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Breadcrumbs (Young chicken egg cupful)

1 young chicken 1 egg 3/4 cupful Crisco Tartare sauce Salt and pepper to taste Mixed pickles Singe, empty, and split chicken in half; take breastbone out and sprinkle salt and pepper over. Melt ½ cupful Crisco in frying pan and fry chicken half hour, turning it now and then. Remove from pan and place between two dishes with heavy weight on top, till it is nearly cold. Then dip in egg beaten up, and roll in breadcrumbs. Melt remaining Crisco, then sprinkle it all over chicken; roll in breadcrumbs once more. Fry in hot Crisco to golden color. Serve at once with a garnish of chopped pickles, and tartare sauce.

For the Modern Kitchen

A spatchcocked young chicken, shallow-fried, pressed flat while it cools, then double-breaded and fried again. The recipe assumes a bird you butchered yourself and a cook who knows what "hot fat" means; both need translating.

A Little History

The Story of Crisco was written by Marion Harris Neil and published by Procter & Gamble in 1913, two years after Crisco itself went on sale — a cookbook produced to teach American cooks what to do with a hydrogenated vegetable shortening that behaved like lard but kept without refrigeration and carried no animal flavour. Nearly every recipe in it is an existing dish with Crisco written into the fat line, and this one is no exception: a split, weighted, crumbed and fried young bird is the old European treatment usually met as chicken à la diable or en crapaudine, the same logic as the Tuscan pollo al mattone cooked under a brick. The pressing may also have served a practical end, since a flattened half can be fried in a shallow pan rather than deep fat. Tartare sauce and mixed pickles as the accompaniment fit the Anglo-American hotel repertoire of the period, in which crumbed and fried dishes were often sent out with a cold, sharp sauce beside them.

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