A New Snowdrift Cook Book

Mrs. Ida Bailey Allen for the Southern Cotton Oil Trading Company, 1920 — a shortening tin's cookbook, and a lesson in how fat was sold.

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White or Sweet

2 Cupfuls Hot, Riced White or Sweet Potatoes 1/2 Teaspoonful Salt ¼ Teaspoonful Pepper 2 Tablespoonfuls Snowdrift 1 Egg Few Drops Onion Juice (optional) 1 Teaspoonful Minced Parsley (optional) Rich Milk to Moisten, if needed Mix together the dry ingredients, beat in the liquid gradually, and then stir in the egg yolks, beaten till lemon-colored. Add the Snowdrift and then the egg whites, beaten stiff. Then dip in the fruit, drain it for a moment, and drop each fritter into deep Snowdrift, hot enough to brown a bit of bread in a minute. When golden brown on one side, turn to brown the other. When done, drain on crumpled paper, dust with powdered sugar, and serve with or without Nutmeg or Lemon Sauce. If apples are used they should be cored and pared, then sliced in rings.

Peaches should be pared and quartered; bananas should be peeled, halved lengthwise, and then quartered.

For the Modern Kitchen

The ingredient list is for a potato mixture; the method printed beneath it belongs to a fruit fritter recipe on the same page, and the two have been run together. Read the list as a savory potato puff or croquette batter and disregard the fruit-dipping directions.

A Little History

Snowdrift was one of the cottonseed-oil shortenings that reshaped American frying in the first decades of the twentieth century, and the little books issued under its name were advertising as much as instruction. Cottonseed had been an oil-mill byproduct before food processors learned to refine and harden it, and the promotional cookbook was the tool used to teach cooks accustomed to lard that a vegetable fat would do the same work. Potato puffs like this one, riced potato lightened with beaten egg white and fried, seem to have been common enough in the period's household manuals, a way of turning leftover boiled potatoes into something worth serving. The muddled instructions here may be a reminder of how these pamphlets were assembled: short recipes set in tight columns, with the type perhaps jumping from one to the next.

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